About Kabod Group
Kabod Group (KG) is a consulting firm providing professional services in Research, Knowledge Management (KM), eLearning and Languages (interpretation and translation from English to French, Portuguese and over 30 African languages). Our clients include INGOs and business organizations operating in Africa, Europe, and America. We encourage you to read out capability statement to know more about our areas of services, values, and vision.
Position Overview
We are seeking a dynamic and results-driven Marketing and Sales Manager to join our team for a one-year contract period. The successful candidate will develop and implement marketing strategies to promote Kabod Group’s services and drive sales growth. This role will also oversee marketing efforts for the Muna Kalati App, our digital library for African children.
Key Responsibilities
Marketing Strategy and Implementation
• Develop and execute comprehensive marketing strategies to promote Kabod Group’s services in Knowledge Management, research, and Language Services
• Create and manage marketing campaigns across various channels, including digital, print, and social media
• Analyze market trends and competitor activities to identify new opportunities and inform marketing strategies
• Collaborate with the Knowledge Management, eLearning, and Language Services teams to develop compelling marketing materials and value propositions
Sales Management
• Set and achieve sales targets for Kabod Group’s services
• Develop and maintain relationships with key clients and partners
• Prepare and deliver sales presentations and proposals when needed
• Identify and pursue new business opportunities to expand Kabod Group’s client base
Muna Kalati App Marketing
• Develop and implement targeted marketing strategies to promote the Muna Kalati App to African families and educational institutions
• Collaborate with the app development team to gather user feedback and inform product improvements
Team Leadership
• Supervise and mentor the existing team of communications and graphic designers
• Assign tasks, set deadlines, and ensure high-quality output from the team
• Conduct regular team meetings and performance evaluations
Reporting and Analytics
• Prepare regular reports on marketing and sales performance for the Head of Admin and Managing Director
• Analyze campaign effectiveness and ROI to optimize marketing spend
• Monitor and report on key performance indicators (KPIs) for both marketing and sales activities
Requirements
• Master’s degree in marketing, sales, business administration, or a related field
• Minimum of 5 years of experience in marketing and sales, preferably in the education or tech
industry
• Proven record of accomplishment of developing and implementing successful marketing
strategies
• Strong leadership and team management skills
• Excellent communication and presentation skills
• Proficiency in marketing analytics tools and CRM systems
• Knowledge of the African education and technology landscape is a plus
• Familiarity with early childhood education, academia or the tech industry is a plus.
Contract Details
• Duration: One year
• Start Date: Immediate
• Application Deadline: October 20, 2024
Employee Benefits
• Flexible work hours and partial remote work options (At least 2 days in person and 3 remote)
• Professional development opportunities, including access to Kabod Group’s eLearning courses
• Mentorship program with senior leadership
• Regular travelling and networking opportunities.
• Access to professional growth and development (library access, e-books, access to at least 35 training courses to boost professional and personal growth, etc.)
• Opportunities to attend industry conferences and events
• Employee wellness program, including mental health support
• Monthly team-building activities and social events
• Recognition and rewards program for outstanding performance
• Opportunity to contribute to meaningful projects that impact African education and
development
How to Apply
Qualified candidates should submit their resume, cover letter, and a brief marketing plan for one of Kabod Group’s services to hr@kabodgroup.com by October 22, 2024, with the subject line “Marketing and Sales Manager Application.” Should you not receive a response within two (2) weeks after the deadline, kindly regard your application as unsuccessful.
Kabod Group is an equal-opportunity employer and values diversity in our workforce. We encourage applications from all qualified individuals regardless of race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, or veteran status
